At New Dawn Treatment Centers in California, we provide gender-specific treatment for those who are tired of planning their days around stimulants and are ready for a safer, more stable way to live.
If cocaine, meth, or other stimulants are starting to run your life, you might be wondering if it is “bad enough” to need treatment. Across California, stimulant-related overdose deaths have climbed sharply in recent years. The reason for this is likely the increased presence of fentanyl in stimulants like cocaine. For us, those are not just numbers. They are a reminder that people deserve timely, compassionate care before things reach a crisis.

The variety of classes they expose you to makes it a lot easier to understand that there is no one right way to get better, and that you have to find what works for you.
Thank you to staff for everything. Big big 5 stars


What We Treat
Cocaine and Other Stimulant Addiction
Cocaine use often starts as a way to stay awake, keep up with work or social life, or feel more confident. Over time, it can begin to control your schedule, your emotions, and your decisions. If you or someone you love is planning weekends around cocaine, having trouble cutting back, or hiding use from others, it may be time to consider help.
At New Dawn Treatment Centers, we care for adults living with cocaine use disorder and other stimulant addictions, including methamphetamine and the misuse of prescription stimulants. Our goal is not to judge how you got here, but to help you stabilize, understand what is driving the use, and build a life where you no longer need stimulants to get through the day.
Our programs combine gender-specific residential care with options for luxury private rooms, structured day treatment and intensive outpatient programming, and sober living support. Care is trauma-informed, individualized, and designed to fit the reality of your life, not a one-size-fits-all model.
How We Treat: Gender-Specific Treatment for Deep Healing
Addiction does not look the same for everyone. Men and women often carry different histories, pressures, and expectations into treatment. That is why New Dawn offers gender-specific treatment homes, separate men’s and women’s programming, and the ability to choose environments that feel emotionally and physically safe.
Clients receive a full clinical assessment, including co-occurring mental health conditions, medical history, and social stressors. From there, your team develops a plan that may include:
- Individual therapy with a dedicated therapist
- Gender-specific groups that address relationships, identity, and trauma
- Holistic and experiential therapies such as animal-assisted work, mindfulness, and movement
- Family education and support
- Step-down care through PHP, IOP, and sober living, followed by lifetime aftercare
Throughout treatment, we keep caseloads manageable so therapists can truly get to know each client. Many clients also choose our luxury housing options, which offer private rooms with ensuite bathrooms and chef-prepared meals, so they can focus on healing in comfort and privacy.
How Does Cocaine Addiction Treatment Work?
There is currently no single medication that “cures” cocaine use disorder. Effective treatment relies on a combination of behavioral therapies, supportive medication for symptoms, and long-term recovery planning.
At New Dawn, cocaine and stimulant treatment typically includes:
Why We Offer Gender-Specific Care
Men and women often enter treatment with different histories and expectations. Women may be more likely to have experienced interpersonal trauma, caregiving pressures, or stigma around seeking help. Men may feel intense pressure to appear strong, successful, or self-reliant, even when they are struggling.
Gender-specific care allows clients to:
- Talk more openly about relationships, body image, and intimacy
- Explore trauma and shame in a setting that feels safer
- Reduce distractions from romantic or social dynamics
- Address gendered expectations around work, parenting, and identity
At New Dawn, men’s and women’s programs are built with these realities in mind. Groups are tailored to focus on the issues that most often show up for each gender, and clients can choose housing that matches their identity and comfort level. This structure helps many people open up faster, feel more understood, and stay focused on their own healing.

In residential care, the real work of understanding and changing patterns begins. At New Dawn’s gender-specific residential programs in California, clients live in cozy, home-like settings rather than large hospital units.
Key features include:
- Separate men’s and women’s homes, each with its own schedule and groups
- Options for luxury housing with private rooms and ensuite baths
- Small group sizes, which allow real conversation instead of lecture-style treatment
- Onsite therapists with manageable caseloads who meet regularly with each client
- Trauma-informed, gender-responsive programming that addresses relationships, boundaries, and self-worth
- Holistic and experiential therapies, including time outdoors, mindfulness, and animal-assisted activities
This environment is structured without feeling institutional. Clients learn practical skills for managing cravings, repairing relationships, and rebuilding daily routines, all while being surrounded by peers who are working on similar goals.
PHP is a structured, full-day program where clients attend programming most of the day, several days per week. It is often a step down from residential care and can include access to supportive housing.
Not everyone needs or can step away for full residential care. New Dawn also offers day treatment (PHP) and intensive outpatient programs (IOP) as part of the stimulant treatment continuum.
IOP involves several group sessions per week, often in the morning or evening, which allows clients to work, parent, or attend school while still engaging deeply in therapy.
In both levels, clients continue relapse prevention work, learn how to navigate real-world triggers, and stay connected to their therapists and peers. This helps make the transition out of residential care gradual, rather than an abrupt jump back into daily life.
For many clients recovering from cocaine or stimulant addiction, going directly from treatment back into an environment filled with triggers is overwhelming. Sober living offers a bridge.
New Dawn’s supportive housing options provide:
- Drug and alcohol free environments
- Shared accountability with peers in recovery
- Structure around curfews, chores, and community living
- Easy access to PHP, IOP, and aftercare services
This step can be especially helpful for clients whose home environment feels unstable or where stimulant use is still common. Sober living gives you time to practice new skills in a safe space, with support close by if you start to struggle.
What Is Cocaine?
Cocaine is a powerful stimulant made from the coca plant. It usually appears as a white powder that is snorted or dissolved and injected. Crack cocaine is a smoked form made into small, rock-like crystals.
Cocaine speeds up the central nervous system. In the short term, it can create intense energy, talkativeness, and a sense of confidence or euphoria. Those effects are short-lived, which is why many people binge, using repeatedly over several hours. With repeated use, the brain’s reward system changes, cravings grow stronger, and it can become very hard to stop without support.
Are You Dependent on Cocaine? Dangers of Cocaine Use Disorder
You may be developing a cocaine use disorder if you recognize some of the following patterns:
- Needing more cocaine to get the same effect
- Planning social events, work, or intimacy around use
- Being unable to cut back, even when you intend to
- Feeling restless, depressed, or exhausted when you are not using
- Continuing to use despite health, legal, financial, or relationship consequences
It’s also important to note that cocaine is illegal, which means if you’re using it, you likely already need some help. Cocaine use disorder is not simply “partying too hard.” It is a medical condition that affects the brain’s chemistry, decision-making, and stress response.
Over time, cocaine can cause health problems, including heart attack, stroke, abnormal heart rhythms, high blood pressure, and mood disorders such as anxiety, depression, and paranoia.
How Common Is Cocaine Use Disorder?
Cocaine use is more common than many people realize. In 2023, an estimated 5 million people in the United States reported using cocaine in the past year.
Most people with a substance use disorder do not receive specialty treatment, even when their lives are significantly affected. At New Dawn, we want to close that gap by making treatment approachable, trauma-informed, and sensitive to the realities that men and women face when they reach out for help.
Who Is at Risk for Cocaine Addiction?
Anyone who uses cocaine can develop a cocaine use disorder, but certain factors increase risk:
- A family history of substance use disorders or mental health conditions
- Early exposure to substances in the home or community
- Untreated trauma or chronic stress at work or in relationships
- Depression, anxiety, PTSD, or ADHD
- Using other substances, including alcohol, opioids, or benzodiazepines
- High-pressure careers or social circles where stimulant use is normalized
These are risk factors, not life sentences. Treatment is about understanding your personal story, then building new ways to manage stress, connection, and meaning so stimulants no longer feel necessary.
What to Expect in Cocaine Rehab at New Dawn
From the first phone call, our admissions team listens carefully to what you are facing. They verify insurance benefits, answer questions about cost, and help you decide which level of care is the best starting point.
| What to Expect | What It Means for You |
|---|---|
| Respectful, nonjudgmental welcome | Staff greet you with compassion and curiosity, not criticism or shame. |
| Thorough medical and psychological assessment | Your team takes time to understand your health, history, and goals before making a plan. |
| Clear explanation of your treatment plan | You know what to expect each day and why certain therapies are recommended. |
| Regular one-on-one therapy sessions | You meet consistently with your therapist to work through patterns, triggers, and goals. |
| Daily group programming | Groups focus on coping skills, relapse prevention, emotional health, and connection. |
| Warm, home-like surroundings | You live in a setting that feels safe and comfortable, with options for luxury private accommodations. |
| Focus on nutrition, sleep, and wellness | Staff support healthy routines so your body and mind can stabilize and heal. |
As you progress, your team will help you plan for what comes next, including step-down care, sober living, a return to work or school, and long-term support. New Dawn offers lifetime aftercare groups and a strong alumni network so you can stay connected once formal treatment ends.
For eligible clients who complete a full 90-day program, the One-Year Sober Guarantee provides an additional layer of reassurance, offering a free 30-day residential stay if relapse occurs within a year, subject to program criteria.
Get Treatment for Cocaine Addiction at New Dawn Treatment Centers in California
Cocaine and stimulant addiction can make life feel chaotic, but change is possible with the right support. If you or someone you care about is ready to stop, New Dawn Treatment Centers is here to help.
Contact us at (916) 741-5312 today to speak with our admissions team, verify your insurance, and explore the next right step. You are not expected to have all the answers before you call. You only need to be willing to take the first step toward a life that is free from cocaine.
New Dawn: Be free
Get Help With Treatment
We Are a Preferred Provider With Major Insurance Companies
- No Billing Surprises At the End of Treatment
- Know Exactly What you are Covered For and How Long
- Save Thousands by Choosing Us
No Billing Surprises At the End of Treatment
Know Exactly What you are Covered For and How Long
Save Thousands by Choosing Us










We Are Here to Help
Jumpstart Your Recovery Today
New Dawn’s addiction recovery programs have helped thousands of individuals recover from substance abuse for nearly 30 years. Start your recovery process with us.

